Coca-cola Byte Box

Tangible Creative proudly partnered with Coca-Cola, Vice Virtue, and Fortnite to create a groundbreaking influencer release box for the limited-edition Coke ‘Byte’ flavor. We 3D-printed, hand-finished, and painted custom SLA resin boxes inspired by the in-game ‘Byte’ house in the Fortnite metaverse. This project blended gaming culture, cutting-edge technology, and iconic branding to bring a digital experience into the physical world.

Our fabrication process involved rigging a black UV light to showcase the new Coke Byte cans and the vibrant neon colors inside the boxes. We meticulously replicated the aesthetic of vintage Coca-Cola steel coolers, incorporating details like Phillips-head screws and a steel-like texture, all achieved through advanced 3D printing techniques. This immersive unboxing experience was made possible by Tangible Creative’s end-to-end service and strict attention to detail.